| PageRank is a quantitative value that indicates how relevant a page is on the World Wide Web. Google believes that when one web page links to another web page, it is placing a vote for the other web page. The more votes that are placed for a particular web page, the more relevant the web page must be. Also, the relevance of the web page that is making the vote indicates how relevant the vote is. Google determines a web page's relevance from a calculation of the votes cast for it. How relevant each vote given is taken into account when a web page's PageRank is calculated. PageRank is Google's way of deciding a web page's relevance. This is important because it's one of a few factors that determines a web page's ranking in the search results. |